Open-Network
AnchorFree’s Open Networks solutions give brands the power to engage potential customers in a captive manner while accessing broadband hotspots. Our solutions are aimed at providing the medium that turns customers into shoppers and shoppers into buyers – all while being able to contextually target your message based on the location and venue type of the broadband hotspot.
Our presence-based advertising and communications medium offers a measurable and accountable means to deliver a captivating dialogue to broadband hotspot users. So, if your goals are to educate, drive awareness, propel engagement that results in transactions our medium is perfect for you.
Contact us today to learn more about regaining control over your brand and message while offering broadband hotspot access to your consumer audience.
How Does it Work?
Simple, we have two implementation options.
- Standard: we provide retail and hospitality venues with a free wireless router that includes our proprietary marketing and messaging platform. Plug it in - and your hotspot location is ‘live’ with exactly the creative communications program that has been set-up in advance with AnchorFree. Our device inserts a persistent communications frame at the top of the browser as long as the user is on-line with any major web browser. We don’t interfere with any existing web site content or otherwise interrupt the user’s browsing experience.
- Easier: if you are able to redirect http traffic to a designated destination (e.g. AnchorFree), our technology inserts a persistent communications frame at the top of the browser as long as the user is on-line with any major web browser – just as above – but without any on-site hardware.
Steven Van Blarcom
SVP Sales and Business Development
US, Canada and Mexico
AnchorFree
Santa Ana Court
Sunnyvale, CA 94085
E: steven@anchorfree.com
F: (201) 264-5700
Anand N. Sindgi
EMEA Ad Sales
AnchorFree
Santa Ana Court
Sunnyvale, CA 94085
E: anand@anchorfree.com
F: 44 7813713256
Press Highlights
Shielding Consumers from Privacy-Breaching ISP Tracking
By Mark Smith, DMNews 07/08/2008
This Week’s Top Downloads
Lifehacker.com 06/06/2008
Want Free VPN for Public WiFi Hotspots?
By Chris Pirillo, Chris Pirillo Blog 06/04/2008
San Jose Airport Offers Free Wi-Fi
By Emma Ritch, San Jose Business Journal 05/29/2008
AnchorFree and WebAds UK Bring First Broadband Media Network to EMEA
By Anamika Singh, TCM 5/14/2008
AnchorFree teams up with WebAds UK for mobile internet advertising
By Bhavana Navuluri, Computer Business Review 5/13/2008
HotSpot Shield: Keep yourself safe at public hot spots --- for free
By Preston Gralla, PC World, 5/20/2008
Advertising to Fund the New Wireless Internet Service
By Ann- Marie Covin, Media Week 05/13/2008
Quick Fix: Secure Laptop on the Go
By Paola Singer, Wall Street Journal 05/13/2008
Locate Free Wireless with Wi-Fi Hotspot Finder
By Adam Pash, LifeHacker.com 04/09/08
AnchorFree Hires Two Ad Sales Gurus
By Kathleen, ADOTAS 4/7/2008
WiFi Hotspot Surfers Beware: Sharks Patrol These Waters
By Jack M. Germain, TechNewsWorld 3/26/2008
Monetizing Free Wi-Fi
By Adam Kirby, Associate Editor -- Hotels, 3/1/2008
Making Cents of Ad-Supported Wi-Fi
By Jeff Goldman, Wi-Fi Planet 2/14/2008
Connecting To NeW Sales
By Audrey Gray, Dealerscope 2/1/2008
Why hotspot ads sizzle
byline by Mark Smith of AnchorFree, iMedia Connection 1/21/2008
Mobile Products to Watch in 2008, Part 1
PC World, 12/26/07
AnchorFree and Improved Geotargeting
Screenwerk - Greg Sterling blog, 12/20/07
AnchorFree Seeks to Provide Wi-Fi at Local Stores and Services
By Peter Krasilovsky, The ClickZ Network, Dec 19, 2007
Ad-Supported Wi-Fi: Back to Basics
By Anna Maria Virzi, The ClickZ Network, Dec 14, 2007
Away From Big Cities, The Mobile Internet can be Hard to Reach
By Jermy Wagstaff, Wall Street Journal, December 7, 2007
New York Times: Anchofree's Innovative Hotspot Ad Network
By Lia Miller, New York Times, November 27, 2007
AnchorFree CEO: Hotspot Local Ad Network Beats Google, Yahoo, INTERVIEW
Insider Chatter, Donna Bogatin, November 15, 2007
iChat: Mark Smith, AnchorFree's Executive Vice President of Strategy and Products
ShootOnline, November 14, 2007
MuniWireless.com: Interview with AnchorFree
Carol Ellison , December 5, 2007
AnchorFree Target Blogs, Wi-Fi Hotspots With New Ad Technology
MediaPost: Online Media Daily, November 6, 2007
Ad-Supported Wi-Fi Network Launches
By Matthew G. Nelson, The ClickZ Network, Nov 6, 2007
Sharing could use community to provide free Wi-Fi
Ryan Kim, Chronicle Staff Writer, Monday, September 17, 2007
Bayfair Mall Goes Wireless
By Amy Sylvestri, The San Leandro Times, 11/29/07
Wifi companies now offering free service for businesses
Clark Howard, November 28, 2007
Hot spots with a catch: Ads
International Herald Tribune (New York Times syndication), 11/26/2007
In-Store Wi-Fi is Free, but Not Commercial-Free
Cnet/News.com (New York Times syndication), 11/27/2007
AnchorFree launches ad network for free access
Wi-Fi Networking News, 11/27/2007
Media Buyer Planner
Reaching Consumers On-the-Go via Free Wi-Fi Provider, 11/27/2007
WiFi for Customers
NYS SBDC Research Network, 11/27/2007
Free wifi
It matters to J Dwivedi, 11/27/2007
Would You Use WiFi with Commercials?
GeekSugar.com, 11/28/2007
The Constantly Evolving Advertising Market
Jason Mandel, Launchsquad, Nov 8, 2007
As Online Advertising Grows, The Question Is How Much Is Too Much?
Gigaom, November 7, 2007
Ad:Tech, WiFi and More
Daily Wireless, November 5, 2007
AnchorFree Launches Advertising Network for Reaching Consumers at Hotspot Locations
iPhoneHeadlines.com, November 5, 2007
Bayfair Center Will Host Wi-Fi Hotspot
By Martin Ricard, Bay Area News Group, November 26, 2007
Needs:
Reach consumers in a persistent and captive setting while they are on-line
Optimize your advertising strategy with hotspot channel deployments that culminates with out-of-home reach and concludes with interactive/on-line accountability
Benefits
- Enable Billboard signage to be brought to laptop screens of mobile laptop users
- Leverage existing advertising and content assets against newly created digital real-estate at wireless Internet locations in selected/valuable regions globally
- Monetize a captive and persistent audience with AnchorFree’s technology, create persistent billboards on laptop screens
